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Qualitative Research Director - Brand, Experience & Innovation

Job description

The world is changing faster the ever. How does change affect Australians and what matters to them? How do brands evolve to stay relevant, meaningful and get ahead?
This exciting Strategy Consultancy holistically explores culture, decodes behaviour and mines data at scale, to shine a big, beautiful, bright light on change. Their driving purpose is to help businesses transform their services, products, experiences creating profitability and better outcomes for Australians.
They thrive on a constant stream of complex project work – all completely customised and across many areas: Brand, Building Space, Behaviour Change, Audience & People, Customer Journeys & UX, Innovation and Cultural insights & Futures.
Role responsibilities:
  • Lead multiple client relationships
  • A qualitative research practitioner who relishes a complex client challenge and knows how to unpack it.
  • Lead complex multi-stage research projects with confidence and crystal-clear thinking
  • Lead client presentations and deliverables with inspiring story telling
  • Enjoy a range of Government & Commercial clients
  • Commercial savvy new business getter
  • A pioneer of the agency’s POV, frameworks and tailored research methodologies
  • Actively contribute to building the business reputation and representing in market
  • An inspiring role model for the junior team members with direct reports
 Who are you?
  • An experienced, senior insights strategist
  • Agency side experience essential - market research agency/brand strategy/planning etc.
  • Track record of leading & developing seriously close client relationships
  • Strong qual tool-kit -qualitative consumer engagement techniques – groups, workshops, ethnography, social media etc
  • Passionate about cultural insights, behavioural science and technology
  • Track record of writing winning proposals
  • Experience of leading & nurturing people
 Culture & Benefits:
  • 50+ national independent national consultancy – diverse, empathetic, busy, immersed and totally engaged in really intriguing marketing and business challenges
  • Future-facing, tech-enabled and highly consultative
  • Committed to a brighter future – working towards B-Corp, Reconciliation Australia and progressive employee benefits, such as:
  • Flexible working – additional leave for extra long weekends + wellness days + additional holiday + WFH or office flexibility
  • Heaps of social team events and community activities
  • Progressive parental policies and other support systems
  • Ongoing training and learning sessions to stimulate creative minds!
  Send your CV to Gemma Lewis (Director, APAC) at Resources Group or call Gemma on 0452 417 265 for a confidential discussion about this role and other related opportunities.

About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.