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Qualitative Associate Director

Job description

The food and beverage sector is one of the most pioneering markets globally, always changing, culturally reflective and innovative. It’s an exciting industry to be a part of.
This Research, Insights and Brand Strategy consultancy specialises in FMCG insights, making waves across Australia, America, and the UK. A growing team of 15, they have an entrepreneurial culture and ethos with an international footprint.
From local restaurants and supermarket giants to start-ups, delivery services and cultural events, they help FMCG, Food and Beverage clients navigate some of their most complex business problems from innovation, new product development, branding, packaging, and communications.
They firmly believe that research should be inspiring, insightful, and influential. Grounded in creativity, rigour, and fact, they combine qualitative and quantitative research methodologies to understand consumers deeply.

The role: Associate Director Qualitative
Due to new client withs and continued success, the Qualitative division is growing, and they are excited for a mid-senior-level qualitative thinker to join them.
Reporting to and alongside the Head of Qualitative Research, you’ll play an integral role within the team with a copious amount of opportunity for autonomy, exposure, and tailored mentoring.
As an experienced and hands-on qualitative strategist/researcher, you’ll be involved in all elements of the research process, from proposal writing, running fieldwork and workshop facilitation to insight generation, reporting, managing sparky juniors and delivering highly impactful client presentations. What will set you apart is your innate curiosity and ability to cut through the jargon and provide simple solutions and recommendations that drive sustainable growth and helps FMCG clients stay ahead of the curve.
The founders and senior leadership within the agency champion the individual and collective; their success is your success, and people progress exceptionally quickly here.
Everyone within the business loves the variety, excitement and pace that comes with agency land but places equal importance on real work-life balance. This is reflected in their industry-leading benefits, such as unlimited unpaid leave, flexible working arrangements, training budgets, social events, 5+ weeks annual leave, and supportive mentoring. 

The essentials
  • Prior qualitative experience within an agency environment – strategy, research, branding etc
  • Confidence in managing projects from pitch to delivery 
  • Top-notch communication, storytelling, copywriting, and presentation skills
  • A problem solver, you can think analytically and creatively,
  • An inherent curiosity and desire to uncover trends, patterns and future opportunities
  • Experience running in-depth interviews, focus groups, workshops, UX sessions, ethnography
  • A LOVE for food would be an added plus
Interested? I’d love to chat! To apply or for any additional questions, please get in touch with Emily Moser at or call me on +61 449 172 882

About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.