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Brand Strategist - Trailblazing Brand Consultancy

Job description

This agency exists to futureproof, transform, and grow businesses for the better – connecting the dots between brands, consumers, and their purpose.  
Clients and projects:
They partner with big brand social, commercial, and government clients, from emerging start-ups to ASX100 companies in charities, e-commerce, travel, tourism, entertainment, arts, retail, tech, education, and services.
Experts in Brand Strategy, Brand Architecture, Brand Identity, Naming, Language, Innovation and New Product development. They answer questions like - How can we reimagine the formula for fun? What type of brand does an unconventional call home? How can we transform the way mental health care is delivered in Australia?
The role: Strategist  
Ultimately, we’re looking for someone with two years of experience in insights, research, or brand strategy who’s excited to join Australia's only locally owned-and independently-minded global branding consultancy!
People who excel in this agency are equal parts analytical and creatively curious, with an instinct for understanding the why through a brand lens.
The day-to-day:
  • Analyse desk research to identify emerging consumer and brand trends
  • Digest client briefs, deeply understanding their problems and goals
  • Deliver research-led strategic insights to shape branding and creative strategies
  • Co-lead qual and quant research – facilitating workshops, in-depths and survey design
  • Weaving together data into insights and recommendations
  • Present insights to clients with clarity
  • Project management – ensure projects are running on time & budget
  • Contribute to business development and marketing collateral
The culture:
B-Corp accredited, they are committed to balancing profit with purpose and genuinely making the world better – their values are honesty, curiosity, wisdom and collaboration.
A boutique team of c15 within an international name offers the best of both worlds.
They put the growth and development of their people at the core, offering 25+ days annual leave, money to spend on personal learning, free access to professional career coaching, progressive parental leave policies, 1:1 mentoring, and transparent senior leadership.
Candidate essentials:
  • 1+ years’ experience in brand strategy OR consumer insights
  • Confidence in presenting to clients and stakeholders
  • Familiarity with qual and quant methods – groups, in-depth survey data
  • An eye for design/aesthetics.
  • Infinite curiosity, excellent communication skills, and a passion for solving brand-led problems.
To apply, please contact Emily Moser at Resources Group or call me on +61 449 172 882 for additional information.

About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.