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Brand Strategist  -  Brand & Business Transformation

Job description

Are you a creative thinker with a passion for consumer brands? Are you excited by the idea of being on the front line when it comes to crafting innovative strategies to elevate and transform big name brands? If so, please keep reading ��
The Company
Our client are a dynamic and entrepreneurial team of experts. They pride themselves on independent thinking and their ability to stay ahead in an ever-changing market-place.
Their approach involves reinforcing the connection between brand purpose and everyday experiences. they cover the entire spectrum, from thorough research and analysis to crafting brand strategy, developing brand architecture, creating names and language, and fostering employee engagement and customer experiences.
The Role
Sitting within the strategy team you will dive straight into a range of exciting projects, analysing and identifying key insights and trends to inform comprehensive brand transformation strategies.
You will build and maintain strong and trusted client relationships to better understand and anticipate their goals and needs and as you become more confident in your role, contribute to product development, thought leadership and client development activities.
The types of projects you could expect to get involved with include EVP, brand strategy, brand architecture, design strategy, foresight, trends, package design, product & service innovation. Clients range from fmcg and retail, to global ecommerce brands, charities, and entertainment venues. Methodologies cover a range of primary and desk research  – online trends, competitor analysis, brand perception, interviews, and workshops.
Your Experience
  • 2+ years’ experience in brand research or brand strategy, ideally in an agency environment
  • Strong communication and presentation abilities
  • Exceptional analytical and problem-solving skills
  • A clear passion and curiosity for brands and human behaviour – not just the what’s but the whys?
  • Join an independently owned agency with the backing of a global brand – best of both worlds!
  • Amazing project and client variety with endless learning opportunities
  • See the real world impact of your work on a national and international scale
  • They are proud to hold a B Corp Certification, emphasizing their commitment to social and environmental responsibility
  • Collaborative, supportive and flexible culture. A high employee engagement score and leadership who are always striving to do better
To find out more about this brilliant opportunity please contact Cat Biles at Resources Group on

Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background