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Strategic Research Consultant - Brand strategy & performance

Job description

Big things are happening here and this Insight Agency is on a growth streak for 2024! 
Known for weaving creativity with science, they are experts at shaping brand strategy, evaluating campaigns and optimising brand performance.
We promise you’ll learn more about research methodologies, more about brand architecture, and more about how to truly consult and craft strategic narratives from consumer data!
Research Consultant – Big Aussie Brands – Retail, Tourism, Financial Services
This is a full-service research role. Entirely customised so lots of creative thinking!  You’ll work in project teams, always paired up with a highly experienced senior to support and encourage your approach to everything from survey design to analysis frameworks, data visualisation to strategic story telling.
We’re looking for creative Research Consultant. Quant focussed but with an interest in some qualitative work as the best research consultants are ambidextrous!
Core responsibilities:
  • Establish a positive hands-on relationship with clients
  • Own project management tasks across all stages of market research lifecycle
  • Design quantitative surveys for a range of project types
  • Design qualitative approaches and materials
  • Support impactful data analysis (using Q software) and contribute to presentation writing
  • Assist in data visualisation to enhance the communication of research findings
  • Support Directors in client debriefs and workshops
We guarantee variety! Brand development for a major tourism company, opportunity identification for a big bank, behavioural comms work for a government department, customer segmentation for an Aussie retailer, brand positioning and pricing strategy a leading insurance company etc!
The culture is no bull, no drama. Big energy, big vision. Simply passionate about clients and delivering good consumer insights work and having fun along the way.
Candidate requirements:
  • c2 + years’ experience in consumer or social insights strategy
  • Full-service quantitative research background
  • Previous market research agency experience is essential
  • A strong grasp of the entire research lifecycle from proposal to presentation
  • A curious and creative researcher with a thirst to learn!
  • A passion for consumer behaviour and data to inform market, business or social strategy
To apply please contact Gemma Lewis at or call +61 (0)452 417 265.

About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.