Insights Manager – Shopper Research
$90,000 - $110,000 + benefits
Are you fascinated in shopper behaviour?
Are you interested in helping retailers and suppliers meet shopper needs?
Do you love mining data to create comprehensive strategies?
This agency has the only benchmarking system in Australia that can give the big retailers a deep, systematic understanding of why their shoppers behave the way they do for any category, segment, brand.
It’s a hugely powerful research tool that informs the category vision, strategy and tactical plans of all the major FMCGs.
The role of Insights Manager
This is the perfect role for an individual with an FMCG background who enjoys building stories from data.
A member of the client servicing team, you’ll love the challenge of responding to specific client briefs through a deep-dive interrogation of a large syndicated database.
The skill is in the synthesis and interpretation of the data coupled with intuitive appreciation of the commercial need.
You could break down the core skills in to these 4 areas:
• Analysis and interpretation of shopper survey data
• Producing content for reports and workshops
• Day to day client engagement
• Building your knowledge and credibility as a FMCG/shopper/category expert.
Why work here?
This agency believes in empowering their people with the right tools, environment and support.
It’s an inclusive and flexible culture under an inspiring leadership team where together you can do incredible work.
They’re a small team and getting the right person is important because they’re going to invest a huge amount of time, energy and care in to giving you the knowledge you need to succeed.
We’d love to hear from you if you can bring experience in the 4 core areas above. As a guide we’d love to see previous experience in either shopper insights/market research/category management/FMCG trends.
Interested? Please send your CV to firstname.lastname@example.org or call Gemma on +61 (0) 290519965 for a confidential discussion about this role and related opportunities.