Qualitative Research Director - Singapore – Leadership of Unconventional insights

Qualitative Research Director – Leadership of Unconventional insights
Singapore, SGD11,000 – SGD14,000pcm + bonus

Take charge in an unconventional consumer research agency that has always bucked the trend. Never rigidly applying a set approach, they work hard to define the right questions and then think creatively and laterally about how to best understand the consumer behaviour. It is not an agency that focusses on using traditional techniques but instead has a more ethnographic slant towards observation, uses mobile, apps, diaries, text and a developing assortment of quantitative and qualitative tools and techniques.

We are looking for a Director to act as a 2IC to the MD and take on responsibility for the qualitative team comprised of a mixture of junior and senior consultants. You’ll have the experience to act with authority in guiding, shaping and growing people at varying levels so that the client deliverables continue to surpass expectations.

Still a practitioner, with a love of people and their idiosyncrasies, social trends and cultural differences, you’ll inspire the type of behavioural thinking which when applied through a commercial lens leads to progressive client outcomes in brand innovation, product development and marketing. This means over the course of your career you’ll have designed and applied a wide range of qualitative tools on a wide range of client problems and will come fully charged with applicable ideas and experience.

Being able to work hand in hand with the MD is also important to deliver sales growth, evolve the offering and maintain key relationships with a brilliant client base spanning technology, luxury, entertainment and media.

What does this role have to offer?

An international agency with a very strong brand identity operating successfully in Singapore for half a decade, you’ll enjoy the reputation of the company and their position in the market sitting at the creative strategy end of the market research spectrum. Very progressive in thinking, open to ideas, this is a business where you can be influential and a role of seniority to make your own.
A brilliant office, centrally located, smart team of local and expats and healthy remuneration is all on offer. As a guide, we expect 10 years + commercial experience working in a qualitative insights role and currently operating in a management capacity but with ideas and ambitions to stretch out and making your mark in a small pond responsible for a bright team.

To apply please contact Gemma Lewis (née Hughes) glewis@Resourcesgroup.com or call +61 (0)2 9258 1121

Contact Details:
Tel: 02 9258 1121
Contact: Gemma Lewis

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