Qualitative Market Researcher – Sydney – Top Name Australian Agency
$70,000 to $80,000 plus SUPER
This Sydney-based agency has grown significantly over the past few years and is all about team work. Through years of practise they have learnt that people work best when you let them play to their strengths. They encourage people to develop and flourish in areas that they have a natural affinity with and then carefully construct complementary teams that allow these unique minds to collaborate. This high quality 360 approach has produced impeccable results for their clients and has earned them a reputation industry wide built on consistent success.
This is your opportunity to join this impressive team as a Qualitative Account Manager, working primarily with clients from the FMCG space. As a qualitative specialist in the team, you will work with your clients to understand the reality of their research needs and will produce customised research proposals with the assistance of your team. You will then be responsible for conducting qualitative research methods; whether this be writing discussion guides and facilitating focus groups, running online communities or conducting ethnographic consumer research, the list goes on!
You will work closely with your team members to understand what your research findings mean and will then dissect your findings with your clients to ensure they understand the commercial implications of what your research shows. The project range is broad and this role will give you opportunity to develop expertise in NPD, brand development and strategy, category strategy and shopper insight.
To be considered you must have had decent exposure to qualitative research methods and be able to honestly say that you are committed to pursuing a career in this specialist space. You will have facilitated focus groups, written discussion guides and learnt to digest and communicate research findings to clients.
If you are interested in finding out some more about this opportunity please send your CV to Zoe Crouch at Resources Group: ZCrouch@resourcesgroup.com or call 02 9258 1020